Try and Stop Us
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Rugby Africa proudly presents its ‘Unstoppables’ of the continental #TryAndStopUs campaign to fast-track the development of women’s rugby in Africa. The social media campaign features 12 inspirational women and girls with ‘unstoppable’ qualities and showcases the diversity of the continent with ambassadors from Botswana, Côte d’Ivoire, Egypt, Ghana, Kenya, Madagascar, Namibia, Senegal, South Africa, Tunisia, Uganda and Zimbabwe. All trailblazers in their very own way with compelling stories.
Rugby Africa is raising the profile and promoting women in rugby for a sustained change in the perception and diversity of the sport. Current data estimates that 26 per cent of the rugby players in Africa are female.
Khaled Babbou, President of Rugby Africa explains on behalf of the Executive Committee, “We want to do something very impactful and sustainable for all women in rugby on the continent to get players, fans and sponsors interested in the game. Our goal is to uplift the “Unstoppables” and the women in rugby beyond this campaign. We have a long-term vision and commitment. Africa is a big rugby market as the latest Nielsen report shows, conducted by World Rugby and one of the fastest growing markets in the world. It is such an untapped market in terms of athletic potential, growth opportunities and market penetration – especially for the women. As the individual stories of the campaign show, there are really strong women coming out of Africa.”
Read the press release here